ARWINDA NURUL IZZA / 0349913
INFORMATION DESIGN / BDCM
Project 1: Instructable Poster
INSTRUCTION
prompt: An infographic poster for ONE recipe selected from Pasta
Grannies
Study one video, breakdown and chunk the preparation and cooking process
into an instructable poster. Try to capture each Grandma’s personality and
unique dish identity in your poster as part of the narrative
structure.
- Poster size: 1240 × 1750 pixels or 2048 × 2048 pixels
Use the assets from Project 1 Instructable Infographic poster into a 60 secs motion graphic. Once again, capture the aesthetics and narrative of the poster with movements, SFX and music. Requirement:
- Max 60 seconds infographic video 720p: 1280x720 pixels (H26/mp4) published on YouTube (set to Unlisted)
01:
ART DIRECTION & MOODBOARD
The pasta grannies video I choose is title
How to make a classic tiramisù dessert from Treviso! | Pasta
Grannies
Pic 1.1 Recipe from 'How to make a classic Tiramisu dessert
from Treviso'
Pic 1.1 provide the breakdown information(recipe) that is explained on pasta grannies video. As the
information given was unorganised by the grannies, I tried to organise it
based on some of L.A.T.C.H Principles. Here how break the information
down
-
Category: 'Ingredients' and 'How to'
-
Time: Steps 1 until 12
-
Hierarchy: 'Filling Process' to 'Assembly Process'
Pic 1.2 Art Direction
As for the art style and inspiration are a simple flat vector illustration.
I want to play more on with Ai - effects for the texture rather than a
digital hand drawn. Seems like the style also commonly use on intractable
poster I found.
02: SKETCHING
The whole sketching process will be done in black n white/grayscale because
it's easier to do so as I don't have to concern on the color palette first.
It's also better to see the overall poster composition.
Sketching all the ingredients and process provided on (pic
1.1)
- Before: Sketching on a book, a really rough
one. It's just to get a grasp how the drawing sequence gonna
be.
- After: It's a more refine sketches and
will be the one use on the digitalisation later on. I use procreate to
draw on this step.
Pic 1.3 Sketch: Ingredient
Pic 1.4 Sketch: Cream Filling Process
*Bowl: Will be different color for white and yellow eggs mixture to
indicate the differences.
Pic 1.5 Sketch: Assembly Process
After sketching for each properties required then I proceed on the
poster layout sketches. Mostly to identify the hierarchy
and overall composition of the poster such as text, title,
content, and obviously the drawings.
- Before: Really Rough idea
on how the elements will be placed. I did have several ideas in
mind. But, I want to make sure that the category between
'Ingredients' and 'How to' can truly be differentiate.
- After: layouts attempts to make
a clearer instruction per steps and also dividing between
the 'Filling Cream' and 'Assembly' Process. I want to make sure
people notice there are two processes on making the
tiramisu.
Pic 1.6 Sketch: Poster layout
Pic 1.7 Final Sketch: Poster
03: DIGITALISAITON
Color Palette use here are as bellow, which indicate a warm and cozy
feeling just like how the grandma describe this dishes.
I start of my digitalise the main object which is the TIRAMISU from here
I learnt on which effects and style I want to use on poster. This help
on digitalising the rest which are the Ingredients, Mixture, and
Assembly Process. I use mostly grain (stippled) effect and halftone on
some places as well. Below are all the elements:
Pic 1.9 Digitalise Tiramisu
Pic.1.10 Digitalise Ingredient
Pic. 1.11 Digitalise Mixture (Change from Cream Filling Process to
Mixture)
Pic.1.12 Digitalise Assembly
I went through and change the illustration for 'Assembly Process' as
the previous one look more confusing and harder to draw. Hence, above I
change the angle to be more 2d to resolve of the problem.
Pic.1.13 Digitalise, Poster Layout
(Poster Layout)
Draft 1# : I tried to organise the process information
first.
Draft 2#: I have change in mind and instead go with a filled
boxes as it more noticeable and more easier to differentiate between
the process.
Draft 5#: Here I add some circle to fill in the negative space
that seems imbalance.
Final Poster 1:
Instructable Poster
Final Poster: I adjust some alignment and the circle so they look more
put together.
04: ANIMATION
For the animation, as I don't get much time to dwell in it, my first attempt was too brainstorming what animation I was going to do on each frames. As I already have a clear idea on how to do the animation so I just have to think on how what to move/animate there. I also pick a music to match the poster theme.
Pic.1.14 Animation Brainstorming
I right away make the AI Files and import it right away to AE to be animated.
Pic.1.15 AI Files for framing
Here are the slides for the frame breakdown:
As I've mentioned before that I don't get much time. I'm not using any fancy movement and just focus on the basic transform function on AE. I focus on making the video transitioned well from one frames to another. so, it won't be boring to watch.














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